Martin er en spennende entrepenør fra Sverige som bestemte seg for å ta en pause fra hverdagen. Her er foredraget han holdt på Social Summer hvor han deler hva han lærte, og hvordan både han og selskapet hans kom ut av reisen. Continue reading “Martin Wettergren sa opp 95% av livet sitt og stakk med kona på reise i 4,5 år”
I got my first smartphone in 1996. I was 13 years old and felt like the coolest guy on planet Earth. It was a Nokia Communicator 9000 and it was so heavy and clunky that I needed a backpack to carry it with me. A lot has changed, these days I use a Nokia as my dumbphone. I still feel cool though. Continue reading “What’s a “Dumb Phone”?”
This summer I finally got to read some books and this was one of my favorites. The Year Without Pants is a book about one man’s peek into the WordPress.com community. How they work, how they think and what their culture is like. It’s also about some interesting thoughts about the future of work. Continue reading “Read this book: The Year Without Pants”
So I’m back after a month offline. It was spent with my loved ones, enjoying life and focusing on living – not documenting. This has been my best vacation so far, and a lot of it has to do with me unplugging from my digital self.
Let me explain. Continue reading “Thoughts From My Annual Month of Unplugging”
Bloggerne trenger troverdiget. En tilknytning til den etablerte presseetikken og PFU kan bidra til det. Her er mine tanker rundt bloggere og etikk. Continue reading “Etikk også for bloggerne”
I used to be that guy who sat up all night coding, reading and socializing on the web. I was that kind of guy who could wake up with my nose stuck flat on my keyboard with a slice of pizza and a can of Cola next to me.
I used to be proud that I worked all night. I used to tell everybody that I usually worked 14-16 hours every day and smile. I used to think that with working that many hours I was really efficient and in front of my competitors.
Oh how wrong I was. Continue reading “More sleep, and fewer hours at the office”
July equals time to unplug and spending quality time with my loved ones. Last year I bought a dumb phone for my summer vacation. It can only receive texts and calls – and doesn’t even have a color screen. The battery lasts around 11(!) days. It’s perfect when you need to recharge and reflect.
I will be back online at the beginning of August. I hope you all use your summer to focus on what’s important – relationships and experiences.
All the best,
I’m so fortunate that a part of my job is traveling around, meeting interesting people, and talking at conferences all over Europe.
One of my favorite things is spending some extra time and energy on really getting to know some of the people I meet every time. During my recent trip to the Netherlands (or Holland if you prefer) I met a lot of cool people. Like Dennis and Peter – but this blogpost is about Alex Houg. The 20-year-old-CEO. Continue reading “The 20-year-old-CEO”
The Norwegian bank DNB is well-known in the local marketing industry as on of the best in their class. Today they’re launching another excellent example on how content marketing can be great for your brand.
Just like John Deere did in 1985 with the worlds first customer magazine. DNB are creating content to help their audience with something – without asking for something in return.
DNB’s target group? Everyone with the dream of starting their own company and working for themselves. In my opinion on of the biggest growing markets out there.
And they’re not building everything around digital (alltho it’s a big part of it of course), they’ve chosen a really old school approach. They made a book, a physical book! And they are giving it away for free!
Of course it’s not the book itself that is the genius move here, all tho I love that they made a book. But they now have a mission. They are taking people on a journey. Helping everyone achieve their startup dream.
Missions needs stories, stories needs content. And DNB got it all. Well played.
Originally published on JustMarketing.no.
What makes a great leader? Management theorist Simon Sinek suggests, it’s someone who makes their employees feel secure, who draws staffers into a circle of trust. But creating trust and safety — especially in an uneven economy — means taking on big responsibility. I could not agree more.
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I highly recommend to take the time to watch this, and share it with all the leaders you know.