We discuss the feature of the advertising industry with the CEO of Pocket&Comms. He thinks that the next generation of creatives should think more like researchers in lab coats, and less like artists. Continue reading “Are you a dinosaur or a hybrid head?”
My girlfriend and I live in an apartment in Oslo, and we share a really small (but cozy) entrance with our neighbors. I noticed the other day that I treat my neighbors differently, based on if they’re just short-term renters, or if they actually live there permanently. Continue reading “You’re just renting their attention”
When we surround ourselves with people who believe what we believe, something remarkable happens. Take 17 minutes out of your day – and let Simon tell you what trust is, and how to make people trust you.
A couple of years ago I was working on an important report regarding a big and successful social media campaign that my boss was supposed to present to the client as soon as I finished it. Naturally, my boss was really eager to show the client our great work – and kept on asking me when I was going to finish. Continue reading “Never Make a Promise You Can’t Keep”
This is a book I read a couple of times every year, because it’s filled with so much important thoughts that I like to remind myself to focus on.
Continue reading “Read this book: Focus – A simplicity manifesto in the Age of Distraction”
Ingeborg Volan er ansvarlig for sosiale medier i NRK og pratet under årets Social Summer om fremtiden til mediene – og at det kanskje ikke er klikk man bør måle suksess med? Continue reading “Mediebransjen og den sosiale 40-årskrisa”
Anders Gottlieb-Nygaard er mannen bak Pocket&Comms, han har bred erfaring innen kommunikasjons-bransjen både i inn- og utland. Under årets Social Summer holdt han et glimrende foredrag hvor han sammenligner bransjen med MMA – og mener at det er påtide at vi flytter inn i laboratorium. Continue reading “Vi burde bli mindre som kunstnere og mer som forskere”
When you’re good at something, the last thing you should do is to get comfortable. Continue reading “Being good at something can make you lazy”
Martin er en spennende entrepenør fra Sverige som bestemte seg for å ta en pause fra hverdagen. Her er foredraget han holdt på Social Summer hvor han deler hva han lærte, og hvordan både han og selskapet hans kom ut av reisen. Continue reading “Martin Wettergren sa opp 95% av livet sitt og stakk med kona på reise i 4,5 år”
I got my first smartphone in 1996. I was 13 years old and felt like the coolest guy on planet Earth. It was a Nokia Communicator 9000 and it was so heavy and clunky that I needed a backpack to carry it with me. A lot has changed, these days I use a Nokia as my dumbphone. I still feel cool though. Continue reading “What’s a “Dumb Phone”?”